“Working Souls” is a company born in 2021, from an idea of the artist “with disabilities” Francesco Canale (Anima Blu). ” WS” was born to be an entrepreneurial hub on the themes of inclusion, at 360°. The activities that the company is carrying out are numerous and varied: speech, experiential workshops of painting with the mouth, “motivational” games in which it is “forbidden” to use hands, “vertical” consultations on D&I themes, artistic/ cultural projects, management of artists/athletes with disabilities, and much more…

The strength of “WS” projects is that they are aimed at very broad, heterogeneous audiences. A privileged “target” is, certainly, the business world: corporate, SMEs, professional and artisan studios. The activities are also aimed at a B2C audience (schools, events, exhibitions, fairs, etc.) and, of course, arouse great interest in all those realities related to the world of so-called “disabilities” (the company has some active partnerships with Associations, Foundations, or Third Sector Entities). ” WS” is also developing a business unit dedicated to the world of social, and an “activism” that brings concrete results on the well-being of people.

In the founders (Francesco Canale, and other members) is well established the idea of wanting to change the paradigm present in the Society so that all forms of “diversity” must always be relegated to the world of non-profit, activism or – even worse – to the realities “charitable”. ” WS” wants to do healthy business: a business that looks at the social reality, to improve people’s well-being (starting with those who have some difficulties in more), and to be “engine of change” thanks to the spread of a new image of “diversity”.